About the Lionesses
Founder
Nancy Ribak Altadonna
As Founder of Lioness 613 Strategic Marketing, Nancy Ribak Altadonna leads with a purpose-driven approach to communications, grounded in insight, storytelling, and cultural awareness. An adjunct professor, award-winning radio host, EDM musician, and community organizer, she is also a strong Zionist content creator, having founded a Zionist collaborative.
With over a decade of experience in PR, advertising, and marketing, Nancy merges strategic precision with creative execution, developing high-impact messaging that drives results. She has spent 16 years as an educator and currently teaches social media and digital marketing at the university level.
She holds a Bachelor of Science in Radio-Television-Film from UT Austin and a Master of Science in Education from LIU Brooklyn. She began her career in broadcasting as “Nancella,” earning recognition as Best Evening Radio Host by the Austin Chronicle Readers’ Poll.
As founder and producer of NYC Schools Tech Podcast, her multidisciplinary work integrates storytelling, strategy, and creative direction. In her free time, she enjoys SCUBA diving, dancing, and gardening.
email: nancy@lioness613.com
Co-Founder
Jessica Goodwin
As Co-founder of Lioness 613, Jessica Goodwin is a strategic thinker currently working on her Master’s degree in clinical psychology from UT Dallas, specializing in human behavior and communication. With sharp analytical skills and strong emotional intelligence, Jessica brings a results-driven, human-centered approach to leadership and relationship-building.
A published author and accomplished saxophonist, she balances intellectual rigor with creative expression. She is a passionate advocate in Jewish and Zionist education, fostering informed dialogue and strengthening cultural identity.
Jessica excels in pattern recognition, connecting historical trends to modern politics, and bridging fields from religion to geopolitics, culture, and communication.
Outside of her professional work, she is a dedicated beach enthusiast who values reflection, resilience, and maintaining perspective.
email: jessica@lioness613.com
